We believe that many product manufacture or suppliers may encounter with the following problems in the course of exploring Guangzhou market:
First, they can recruit not a suitable franchisor, and they can not handle relations with factories.
Second, after the product was available for sale on the market, they don’t know how to push products marketing and drive product sales.
Third, there is a franchisor available, and the marketing expense, as well as sales team, however the sales volume still can not reach an ideal one, and they do not know what is the problem.
If you have encountered with the above mentioned problems during the course of marketing or you are planning to enter Guangzhou market, we suggest you employ a professional marketing consulting company to do the market survey for you, and constitute a long-term marketing plan, so as to avoid paying lesson fees for market experiences and suffer unnecessary crooked road, our company would like to support full range marketing consulting services for those product manufactures and suppliers who intend to enter Guangzhou market or has already entered into Guangzhou market, and our main consulting scope is as following:
I. Product survey in Guangzhou market
1. Product demand survey and similar product market sales status survey.
2. Product prospects predict and expenditure schedule
3. Similar product recognition degree survey in Guangzhou market
4. By referring to the local consuming habit and status of similar products, propose packaging suggestion and pricing suggestion.
II. By referring to Guangzhou market, prepare an investment attracting plan for products
1. By referring to the products features and product manufacturer’s nature, prepare an investment attracting proposal and assist assessing distributors’ capacity and qualification.
2. By referring to product characters, select a suitable sales channel.
3. Select correct shop deployment measures and different deployment scale in different stage in accordance with different sales channels.
4. Prepare different price system in accordance with different marketing channels and different type of distributors.
III. Assist the manufacturer establish and mange sale team and market
1. Set up a sales training team, especially trainings for those who attract investment.
2. Inspect and monitor the market operation and propose suggestions with a timely manner (deliver a quarterly report).
IV. Marketing plan and detail commercial campaign solution
1. By referring to the actual fund status of the supplier, prepare a suitable long term marketing and advertising plan.
2. By referring to characters of the product and its sales channels, prepare a monthly or quarterly promotion solution.
V. Full-year tracing service
1. Answer problems occurring during the course of marketing and assist the suppliers solve the problems.
2. Regularly arrange trainings for sales staffs from supplier and monitor the market operation and propose improvement advises.
3. Assist the supplier to set up good relations with shopping mall end customers.
The above mentioned consulting service will charge USD40000 or RMB 280000 Yuan, and the period of service is one year.
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